World Beat: Playtime Paris
The 25th edition of Playtime Paris demonstrated yet again why this city is known as "The Fashion Capital of the World". Carefully selected brands of superb children's apparel and products were on display for over 7,000 professional visitors, including the top attending countries of Belgium, Netherlands, United Kingdom, Germany and Spain, as well as a notable number of Chinese visitors. An additional area of the show called New Now introduced a pleasant, spacious space for emerging international brands such as Anaychay Paris (one of KidsàlaMode's spotlighted new lines in this issue). In total Playtime Paris included 558 brands which generated a record high number of 128 first-time exhibitors.