34 – Retail Focus: Camp

Experience summer camp (without the sunburn and bug bites)!

There are many small retail revolutions happening on Main Street, USA. One of the newest combines fresh and fun merchandise along with opportunities to play, explore, and learn new things. This is the new store Camp, a"family experience store".

Walk into the storefront at 110 Fifth Ave. in NYC, and you will find yourself among displays of charming novelty gifts and toys in an area called the Canteen. But then you are invited to pass through a “Magic Door” and follow a tree lined path to a truly enchanted space. This is BaseCamp, the current theme of this exciting new store.

To read more about Basecamp, purchase our latest issue or contact us directly.